VR and 360-Degree Production for Brands That Need More Than a Video
Pii Digital's VR production service creates immersive and 360-degree video experiences for corporate training, product and site activations, virtual tours and experiential marketing. It suits mid-market and enterprise organisations that need an immersive format — for a trade show, an onboarding programme or a public-facing installation — produced with the same brand consistency as their standard video content.
What's included
360-degree video capture
Using dedicated VR camera rigs.
Immersive training content
Onboarding content for internal and public-sector use.
Virtual site tours
Property or facility walkthroughs.
Experiential activations
For trade shows, launches and brand events.
Multi-format delivery
Delivery formats suited to VR headsets, web-based 360 players and mobile.
How Pii Digital Does This Differently
Pii Digital's VR work draws on years of video and brand strategy experience, so the immersive experience carries the same visual identity, tone and messaging as everything else in the campaign.
Frequently asked questions
What is VR production actually used for in a corporate context?
Common applications include immersive staff training and induction content, virtual property or facility tours, and experiential brand activations at events. VR is most effective when an audience needs to understand a physical space or scenario without being physically present, or when an activation needs a distinct, memorable format.
Do we need VR headsets to view this content, or can it be viewed on a phone or browser?
No headset is required. Pii Digital delivers 360-degree content in formats viewable through standard VR headsets, web-based 360 players, and mobile devices with touch or gyroscope navigation, so the same production can serve both a headset activation and a broader online audience.
Can VR production be used for training across multiple sites or branches?
Yes. Immersive training content is well suited to organisations with multiple locations, since a single 360-degree production can be distributed and viewed consistently across every site, reducing the need for repeated in-person training sessions.